Influencer Disclosure Guidelines: What Marketers and Creators Need to Know

As the Federal Trade Commission aims to improve transparency in the digital world and social platforms begin to change their algorithms and content controls, marketers must ensure that their efforts comply accordingly with new rules and tools.  

Check out our article in Social Media Examiner on how marketers can protect their brands and businesses when participating in influencer programs: Influencer Disclosure Guidelines: What Marketers and Creators Need to Know

Highlights:

• How to use built-in disclosure tools and the differences between each social platform
• Best practices for disclosures on platforms with no formal tool
• Industry trade resources to stay up to date on latest guidelines